When the mid-point of the 12 months comes round, many people within the western hemisphere take into consideration seaside holidays and picnics within the park. However many individuals could not find out about Plastic Free July, a world marketing campaign to scale back plastic use throughout this month. What started in 2011 in a small city in Western Australia has ballooned into a world phenomenon, with an estimated 140 million individuals from over 190 international locations.
Right here at Cisco, we’re engaged on our personal training marketing campaign round Plastic Free July, encouraging staff to study extra concerning the plastic disaster and take concrete motion to scale back their plastic affect for the month. The hope is that motion taken over a month-long interval can encourage a lifelong shift away from plastic.
However why is plastic an issue? In any case, many people recycle at dwelling and on the go.
The issue with plastic
The Ellen MacArthur Basis, a number one round economic system basis, estimates that solely 14 % of plastic packaging is collected for recycling. And as soon as obtained at a recycling plant, solely 5 % of that materials worth might be upcycled into one other product.
This lack of recyclability is by design. Most moldable packaging is designed to be completely single-use, consider the plastic cellophane generally wrapped round produce, or the stiff plastic on digital gadgets. These widespread bits of plastic haven’t any inherent worth and are sometimes missorted into residential recycling bins in what the business calls “wish-cycling.” Want-cycling is placing gadgets into the recycling bin and hoping they’re recyclable. Contaminating the waste stream with un-recyclable supplies burdens the waste business with extra prices (sorting, labor, restore to equipment) and has contributed to the decreased worth of recycling markets.
Cisco’s tackle Plastic Free July
Armed with this data, our Plastic Free July marketing campaign on Cisco’s inside platform, Cisco Greenhouse, encourages staff to take child steps to scale back the quantity of plastic of their lives. Beneath are among the most typical and impactful actions taken up to now:
- Use reusable baggage on the market and grocery retailer. When trying to cut back plastic, it’s useful to see the place probably the most plastic seems in your life. For many people, this occurs on the grocery retailer and market with pre-packaged meals. Subsequent time you might be procuring, carry your individual bag to hold dwelling your items, and try to buy gadgets that don’t come pre-wrapped in plastic.
- Attempt a bar of cleaning soap as an alternative of pump cleaning soap or bathe gel. This straightforward change also can prevent cash. Pump cleaning soap and bathe gel typically comprise excessive quantity of water pre-added to their options. Bar cleaning soap, however, is mainly cleaning soap focus and may final equally so long as the diluted options. There are even bar shampoos and conditioners!
- Convey a reusable water bottle on-the-go. As an alternative of buying a big pack of single-use water bottles, put money into a pleasant metallic, glass, or bamboo water bottle. Not solely will you cut back the quantity of waste you might be producing, however you can even look fashionable and sustainable on the identical time.
- Simply Say “No.” A lot of our plastic waste might be prevented by refusing it within the first place. When you neglect your reusable bag on the market, attempt carrying the gadgets if you’ll be able to versus accepting the plastic bag supplied by your grocer. Equally, whenever you get take-out, refuse the pre-packaged cutlery that always comes together with your order. Refusing plastic is a straightforward method to start chopping down on the quantity of plastic each produced and polluted.
With simply over every week left within the month, I problem you to attempt to undertake one of many actions above into your every day life.